Campaign Greeter & Navigator Chatbot Template

The conversation, step by step

These are the messages and questions in the template as it comes. Words in brackets are filled in from your business details or from the visitor's earlier answers. A visitor sees only the steps that match the buttons they choose, and you can change any wording, add steps or remove them in the flow builder.

1. Hi there! Welcome to [Candidate Full Name]'s campaign for [Office Running For]. I'm here to help you learn about [Candidate First Name] and how you can get involved.
2. What would you like to know more about?
   • Meet [Candidate First Name]
   • Issues & Priorities
   • How to Help
   • Donate
   • Contact the Campaign
3. [Candidate Full Name] is running for [Office Running For] in [District or State]. [Candidate Bio (2-3 sentences)]
4. Want to learn more?
   • Read full bio on website
   • Back to main menu
5. You can read the full bio here: [Campaign Website URL]
6. [Candidate First Name] is focused on the issues that matter most to [District or State] families: - [Top Issue #1] - [Top Issue #2] - [Top Issue #3] - [Top Issue #4]
7. Would you like to explore anything else?
   • See all issues on website
   • Back to main menu
8. Visit [Campaign Website URL] for detailed policy positions.
9. Thank you for wanting to help! There are several ways to support [Candidate First Name]'s campaign:
   • Volunteer
   • Donate
   • Get a Yard Sign
   • Share on Social Media
10. We'd love to have you on the team! Visit our website to sign up as a volunteer: [Campaign Website URL]
11. Every dollar helps us reach more voters and build a grassroots movement. Donate here: [Donation Page URL]
12. We'd love to put a sign in your yard! Please share your address and we'll arrange delivery: The visitor types a reply.
13. Thanks! We'll get a yard sign to you as soon as possible.
14. Sharing on social media is a great way to help! Visit [Campaign Website URL] for shareable content and graphics.
15. Leave a message here and our campaign team will get back to you: The visitor types a reply.
16. What's the best email to reach you? The visitor types an email address.
17. The visitor is saved as a lead, tagged:
    • contact_request
18. Thanks! Someone from the campaign will follow up with you soon.

What you get with each lead

Every lead this template collects appears in your Alma leads inbox with the answers the visitor gave and these tags, so you can sort and follow up: contact_request. Alma emails you when a new lead arrives. On the Growth plan and up you can also send leads to other software through Zapier, and the Agency plan adds webhooks.

Questions your flow does not cover

A template answers the paths it was built for. To answer other questions in the visitor's own words, add AI answering for $25 a month: it replies from business information you provide as text, which the Alma team loads into your bot. The article on how a knowledge base chatbot works explains what to write.

For more on using a chatbot in this kind of business, see our page on chatbots for political campaigns.

More political campaigns templates

• Volunteer Signup BotCollect volunteer info, availability, and skill preferences.
• Donation Nudge BotUrgency messaging with donation tiers and recurring options.
• Issue Deep-Dive BotEducate visitors on candidate positions and policy stances.
• Event Information BotPromote campaign events and collect RSVPs.
• Campaign FAQ HandlerAnswer common questions about election dates, voting, yard signs, and more.
• Voter Registration HelperHelp visitors check registration status and find polling places.