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AI chatbot guides for small business websites

Practical guides for owners who want a chatbot on their own website: what it should answer, how it collects and qualifies leads, how booking works, and how to tell whether it is working. Choose a topic, or start with the newest posts.

Latest posts

28 posts in all

A receptionist helps a visitor at a clinic front desk Lead capture and booking

AI Receptionist for Small Business: What It Does and Costs

An AI receptionist can answer phone calls or website chats. Learn what each kind handles, what Alma costs, and when you still need a person. ·9 min read A tradesman uses a cordless drill on a white window frame Lead capture and booking

Answering "How Much Does It Cost?" in Chat Without Losing the Lead

It is the most common message a business chatbot receives, and most businesses handle it in one of two losing ways. Here is the version that keeps the conversation going. ·7 min read A laptop, a phone and a notebook on a wooden desk Building and installing

Getting Started with Alma: Deploy Your AI Chatbot in Minutes

Ready to add an AI chatbot to your website? This walkthrough shows you how to set up your Alma chatbot from your own business information and put it on your site in under 30 minutes. ·6 min read

7 posts

Customer support

Answering the questions your team hears every day, after hours as well as during them, and knowing when a person should take over.

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An alarm clock on a dark desk, lit by a window at night

24/7 Customer Support Without Hiring: How AI Makes It Possible

Your customers do not stop having questions at 5 PM. AI chatbots provide real support around the clock without the cost of round-the-clock staffing. ·5 min read

8 posts

Lead capture and booking

Turning website visitors into leads: the questions to ask, the price question, and booking an appointment inside the chat.

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Three women look at a laptop together in a bright office

How Website Chatbots Capture More Leads

Contact forms capture only a small share of visitors. A chatbot that talks with visitors and asks for their details at a natural point often collects more leads. Here is why, and how to set up effective lead capture. ·5 min read

7 posts

Building and installing

Planning the conversation, building it from a template, testing it, and putting it on your website.

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A laptop on a desk by a large window with a glass of water and a plant

AI Chatbots for Websites: The Complete Guide

AI chatbots have transformed how businesses interact with website visitors. This complete guide covers how they work, what they can do, and how to choose the right one. ·6 min read

6 posts

Knowledge and measurement

What to give a chatbot to answer from, the numbers that show whether it is working, and keeping visitor data safe.

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Four coworkers gather around one laptop at a table

Knowledge Base Chatbot: What It Is and What You Actually Need

Almost everything written about knowledge base chatbots describes an ingestion and vector search pipeline. If your business fits in about sixteen pages, that is the wrong tool, and the simpler approach is more accurate. ·11 min read

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Sign up with an email address, pick one of 145 templates, edit the questions, and paste one line of code on your site. New leads arrive in your Leads inbox and by email.

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