— For restaurants
The DM that lands at 11:14pm on a Tuesday — "table for 4 Saturday, 7 or 8?" — doesn't need you to answer it. The same goes for the takeout question about gluten-free pizza, the anniversary party of 12 with a $700 budget, and the e-gift card someone's trying to send their mother-in-law before Sunday brunch. Alma is the chatbot that catches those four conversations on your website, asks the right follow-ups, and lands the request in your inbox before service starts the next day.
/RESTAURANTS · 12 HOSPITALITY TEMPLATES · WEBSITE LIVE
INDEPENDENT RESTAURANTS SMALL CHAINS WINE BARS CATERING WEDDING VENUES FOOD TRUCKS
/A — WHY THIS WORKS FOR RESTAURANTS
Picture a 30-seat chef-driven place with no host stand. The owner is on the line until 10:30, breaks down by 11:15, and finds 14 unread messages on the website's contact form: six reservation requests, three "do you have GF options?", two anniversary parties, two gift-card buyers, one delivery-radius question. Answering them is two hours of the next morning gone.
Alma sits on the website and runs the same intake the host would. Party size, date, time window, dietary notes, special-request capture. The result lands in your inbox as a finished request — not a transcript — and routes to OpenTable, Resy, or your reservation system via webhook for the slot hold.
Pick the Table Reservation template, drop in your hours and capacity, paste the widget. The first request lands before service tomorrow.
— What an Alma restaurant conversation looks like
Reservation · 11:14pm DM
Takeout · pizza shop · Friday rush
Party booking · anniversary
Gift card · Sunday morning
/B — TEMPLATES FOR RESTAURANTS
The Hospitality category in Alma was written by people who've actually run restaurants — not a startup writing what it thinks restaurant ops looks like. Each template loads as a starter graph; you change the wording to your voice, drop in your hours and dietary options, and publish.
Hospitality has roughly twelve templates; Booking (Appointment Scheduler, Consultation Scheduler) and
Customer Service (Business Info) add complementary flows for restaurant operators who want a more
conversational front door.
Most restaurant operators are live and capturing requests in under 30 minutes. The hospitality library is on every paid tier — no upcharge.
/C — RESERVATION SYSTEM INTEGRATION
Alma does not have native integrations with the big reservation platforms today — the bot captures the request and your reservation system holds the slot. Most operators bridge it through a Zapier zap or a direct webhook. The bot handles the conversation; the reservation system stays the source of truth for the table.
If you want SMS confirmations in the loop, push the captured request into CampaignCNX+ — the confirmation text fires the moment the conversation ends, while the customer's hand is still on the phone.
— From sign-up to first reservation
The Hospitality templates do the hard part — the questions are already written, the branches already make sense. You're editing your hours and your menu options, not writing a conversation from scratch.
/01
Table Reservation, Private Events & Catering, Online Ordering, Gift Card — start with whichever flow is closest to the question you're tired of answering yourself.
/02
Drop in your hours, your seating capacity, your cuisine type, your dietary options, your delivery radius. Change the bot's wording to your voice. 20 minutes max.
/03
One line of JavaScript on your website. The widget is live the moment the page reloads. Wire the webhook to OpenTable / Resy / Tock if you want the slot held automatically.
/04
Reservation requests, party inquiries, gift-card orders — finished, not raw — arrive in your inbox and a Google Sheet. Push to CampaignCNX+ for the SMS confirmation.
14-day free trial, no card. Pick the Table Reservation template, ship in 30 minutes, sleep better tonight.
— Restaurants FAQ
Honest answers — including the parts that aren't built yet. Restaurants get a lot of Instagram DMs, and the IG channel is in active development pending Meta approval. We say so up front rather than promising you a dashboard that isn't shipping.
No native integration today. The path is webhook + Zapier — Alma fires a new_lead event with the captured fields (date, time, party size, contact), and a Zap pushes the slot into OpenTable / Resy / Tock / SevenRooms. The conversation lives in Alma; the reservation system stays the source of truth for the table.
It captures and routes — it does not call OpenTable's booking API directly. The bot finishes the conversation with all the details a host would ask for, and your reservation system holds the slot. Most operators find this is the right division of responsibilities.
The Private Events & Catering template asks for event type (private dining, off-site catering, full restaurant buyout), guest count, date window, budget per head, and dietary needs — then routes the finished request to your GM's email instead of trying to slot it into the reservation system. Wedding venues and catering operations run this template as their primary intake.
Yes, via Stripe Checkout link sent through Zapier. The bot collects the acknowledgement (event type, headcount, budget, dates) and the Zap fires a Stripe Checkout link to the inquirer's email — the link is what actually collects the deposit. Alma is not a payment processor.
Instagram DMs are in development, pending Meta's approval of the integration. We are not promising a date and you should not buy Alma today expecting IG to ship next month. Same for Facebook Messenger. The website widget is fully live; that is what you can run today.
The Gift Card template walks the buyer through amount selection, recipient name + email, and a short personal message. The handoff is a Stripe Checkout link via Zapier — Alma collects the order, your gift-card system processes the payment and emails the e-gift. Works the same way for physical cards if you ship them yourself.
Yes. Growth tier runs up to 5 active bots, Agency tier runs 20. A three-location chain often runs Growth — three bots, one per location, each with its own hours, menu, and reservation routing. Multi-location chains over five locations usually run Agency with sub-account workspaces (data isolated per workspace).
Under 30 minutes for most operators. The Hospitality templates are pre-written; you're editing your hours, capacity, cuisine type, and dietary options — not building the conversation from scratch. Onboarding is a real person, not a chatbot.
— Start free
Sign up, pick the Table Reservation template, paste the widget on your site. Tonight the bot is taking the late reservation, the catering inquiry, and the gluten-free question — and the host stand opens tomorrow with the day's work already half-done.