Does it integrate with ServiceTitan, Housecall Pro, or Jobber?
No native integrations today — the bridge is a webhook or a Zapier zap, both of which work cleanly. Every Alma lead can fire a webhook with the full payload (name, phone, service type, address, urgency), and Zapier or Make routes that into ServiceTitan, Housecall Pro, Jobber, Workiz, FieldEdge, or Repairshopr. Native FSM integrations are on the roadmap, but the bridge approach has worked for every shop on the platform so far.
Can it actually dispatch a tech, or just capture the lead?
Captures and routes — your FSM dispatches. Alma is the conversation layer: it asks the qualifying questions, validates the service area, flags urgency, and pushes the structured lead to your Sheet, SMS, or FSM. The actual truck-routing and tech-assignment stays in ServiceTitan or Housecall Pro where it belongs.
How does it handle service-area checks?
Configure your covered ZIPs or a radius around your office, and the Service Area Checker template (or any flow that pulls in the service-area block) validates the address before the lead is created. If the homeowner is out of area, the bot says so politely and offers to take their info anyway in case you expand. If they're in area, the conversation continues into scheduling.
What about emergency vs. scheduled triage?
The Emergency Service template asks the urgency flag up front — emergency, same-day, this week, scheduled. Emergency answers fire a hot-lead notification (SMS to the on-call tech, email priority to the office), while scheduled ones flow into the regular estimate queue. You configure what counts as an emergency for your trade — burst pipe, no AC in summer, no heat in winter, electrical out, roof actively leaking.
Can I have separate bots for residential vs. commercial?
Yes — on the Growth tier ($79/mo) and up. Growth includes 5 active bots, Agency includes 20. Most multi-trade shops run one residential Estimate Scheduler, one commercial Estimate Scheduler, an Emergency Service flow, and a Maintenance Plan Upsell — all four fit comfortably in Growth.
What about multi-trade or multi-location?
The Agency tier ($199/mo) gives you sub-account workspaces — one workspace per trade or per location. A multi-trade outfit running HVAC, plumbing, and electrical can keep each trade's bots, leads, and reporting fully isolated per workspace. Same for a regional franchise running separate locations under one parent account.
Will Instagram DMs and Facebook Messenger work for inbound?
Both channels are in development and pending Meta approval — we're not quoting an ETA we don't trust. The website widget is fully live today and is where most home-services shops get the highest-intent inbound anyway. When Messenger and Instagram ship, the same flow runs across all three.
How fast is setup, really?
Under thirty minutes for most owners. The home-services templates are pre-built — service-type lists, urgency flags, service-area validation, callback-window questions are already wired. You're editing copy (your trade scope, your ZIPs, your after-hours line), pasting the widget snippet on your site, and watching the first conversation come through. The longest part is usually deciding which trade flows you want active.
