Templates ยท Lead Qualification

Auto Dealer Lead Capture Chatbot Template

Qualify car shoppers with new/used preference and trade-in status.

Best for
Car dealerships
Estimated setup
10 minutes
You fill in
Dealership Name, Dealership Address, Sales Phone, Current Promotion (optional)

The conversation, step by step

These are the messages and questions in the template as it comes. Words in brackets are filled in from your business details or from the visitor's earlier answers. A visitor sees only the steps that match the buttons they choose, and you can change any wording, add steps or remove them in the flow builder.

  1. Hey! ๐Ÿš— Thanks for your interest in [Dealership Name]!
  2. Looking for new or pre-owned?
    • ๐Ÿ†• New
    • โœ… Pre-Owned
    • Either works
    • Just browsing
  3. No problem! Visit us at: ๐Ÿ“ [Dealership Address] Or let me know if you have questions!
  4. Want updates on deals?
    • Yes!
    • No thanks
  5. What type of vehicle? (SUV, truck, sedan, or specific model) The visitor types a reply.
  6. Do you have a trade-in?
    • Yes
    • No
    • Maybe
  7. What are you driving now? (Year, make, model) The visitor types a reply.
  8. When are you looking to buy?
    • Ready now
    • Within 30 days
    • 1-3 months
    • Just researching
  9. The visitor is saved as a lead, tagged:
    • auto_lead
    • hot
  10. The visitor is saved as a lead, tagged:
    • auto_lead
    • warm
  11. The visitor is saved as a lead, tagged:
    • auto_lead
    • cold
  12. The visitor is saved as a lead, tagged:
    • auto_lead
    • research
  13. What's your name? The visitor types a reply.
  14. Thanks [visitor's customer name]! Phone number? The visitor types a phone number.
  15. And email? The visitor types an email address.
  16. Want to schedule a test drive?
    • ๐Ÿš— Yes!
    • ๐Ÿ“ž Have someone call me
    • ๐Ÿ“ง Just send info
  17. When works?
    • Today/Tomorrow
    • This weekend
    • Next week
  18. We'll call [Sales Phone] to confirm your [visitor's appt time] test drive! ๐Ÿ“ [Dealership Address] See you soon, [visitor's customer name]! ๐Ÿš—
  19. A sales rep will call [Sales Phone] within 24 hours!
  20. We'll send options to [visitor's email].
  21. ๐ŸŽ‰ [Current Promotion (optional)]
  22. Thanks! Visit us anytime at [Dealership Address]. ๐Ÿ‘‹

What you get with each lead

Every lead this template collects appears in your Alma leads inbox with the answers the visitor gave and these tags, so you can sort and follow up: auto_lead, hot, warm, cold, research. Alma emails you when a new lead arrives. On the Growth plan and up you can also send leads to other software through Zapier, and the Agency plan adds webhooks.

Questions your flow does not cover

A template answers the paths it was built for. To answer other questions in the visitor's own words, add AI answering for $25 a month: it replies from business information you provide as text, which the Alma team loads into your bot. The article on how a knowledge base chatbot works explains what to write.

Start from this template and make it yours.

The free trial lasts 14 days. Pick this template, fill in your details, change any wording, and add the chatbot to your site with one line of code.

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