Real Estate Chatbot Builder

Capture and qualify buyer & seller leads around the clock — no missed opportunities, no manual follow-up.

Built For Real Estate Professionals

Whether you're a solo operator or a growing team, Alma fits your workflow.

Solo Agents

Capture leads from your website while you're at showings, open houses, or with clients.

Brokerages

Route qualified leads to the right agent automatically based on location, price range, or specialization.

Property Managers

Handle tenant inquiries, maintenance requests, and rental applications around the clock.

Real Estate Teams

Standardize your lead qualification process so every team member works the same pipeline.

Challenges for Real Estate Businesses

These are the problems your competitors ignore. Alma solves them.

Leads Go Cold Overnight

Buyers and sellers expect instant responses. If you're not available at 10 PM, that lead goes to your competitor.

Manual Qualification Is Slow

Spending hours asking the same questions — budget, timeline, pre-approval status — keeps you from closing deals.

Missed Calls = Missed Deals

You can't answer every call during showings. Without a system, those prospects vanish.

No Lead Prioritization

Without scoring, you treat a casual browser the same as a pre-approved buyer ready to move this month.

How Alma Helps Real Estate Businesses

Purpose-built chatbot features for your industry.

Instant Lead Qualification

Automatically ask about budget, timeline, pre-approval, and property preferences — then tag leads as hot, warm, or cold.

Buyer & Seller Flows

Separate conversation paths for buyers looking for homes and sellers wanting valuations. Each gets the right questions.

Showing Scheduler

Let qualified leads book property showings directly through the chatbot with your calendar link.

CRM Integration

Push every lead to Google Sheets, your CRM via Zapier, or get instant email notifications for hot leads.

What You Can Automate

Every repetitive conversation is a candidate for automation. Here's what real estate businesses automate first.

Open House Follow-Up

Automatically follow up with visitors after open houses, collect feedback, and schedule private showings for interested buyers.

Listing Inquiry Capture

When visitors browse a listing on your website, the chatbot engages them with property details and captures their info.

Home Valuation Requests

Sellers enter their address, bedrooms, bathrooms, and condition — you get a qualified seller lead with full details.

Neighborhood Q&A

Answer common questions about schools, commute times, amenities, and market trends for your target neighborhoods.

Mortgage Pre-Approval Routing

Screen buyers for pre-approval status and route unqualified leads to your preferred lender partner.

Investor Lead Qualification

Identify investment buyers by asking about portfolio size, target ROI, and property type preferences.

The Impact of Chatbots on Real Estate

78%
Faster Lead Response

Real estate chatbots respond to inquiries instantly, compared to the industry average of 5+ hours for manual follow-up.

3x
More Leads Captured

Agents using chatbots capture leads 24/7 — including evenings and weekends when 60% of home searches happen.

45%
Higher Qualification Rate

Automated pre-screening filters out unqualified leads so agents spend time only with serious buyers and sellers.

Ready-to-Use Real Estate Templates

Start with a pre-built template and customize it for your business. Most are live in under 30 minutes.

Real Estate Lead Capture

10 minutes

Qualify buyers/sellers with timeline, budget, and pre-approval status.

Realtors, real estate teams Use Template →

Insurance Quote Qualifier

10 minutes

Pre-qualify insurance leads by coverage type and timeline.

Insurance agents, agencies Use Template →

Home Services Quote Request

10 minutes

Qualify leads for HVAC, plumbing, roofing, cleaning, etc.

Contractors, home service businesses Use Template →

Auto Dealer Lead Capture

10 minutes

Qualify car shoppers with new/used preference and trade-in status.

Car dealerships Use Template →

Mortgage Pre-Qualification

10 minutes

Screen mortgage leads with income, credit, and property questions.

Mortgage brokers, loan officers Use Template →

Legal Intake / Case Screening

10 minutes

Screen potential legal clients with case type and timeline.

Law firms, legal practices Use Template →

B2B Demo / Sales Qualification

10 minutes

Qualify B2B leads with company size, budget, and decision timeline.

SaaS companies, B2B services Use Template →

Real Estate Welcome & Navigator

5 minutes

Greet visitors and qualify buyer, seller, or renter intent.

Real estate agents, brokerages Use Template →

Buyer Lead Qualification Bot

10 minutes

Qualify buyer leads with area, budget, timeline, and pre-approval status.

Real estate agents Use Template →

Go Live in 3 Steps

No coding. No developers. Just results.

1

Choose a Template

Pick from our real estate-specific templates. Each one is designed for your industry's conversation patterns.

2

Customize

Add your business details, tweak the questions, and connect your calendar or CRM with our visual drag-and-drop builder.

3

Deploy

Go live on your website, Facebook Messenger, and Instagram DMs with one click. Start capturing leads immediately.

Connect Your Existing Tools

Alma integrates with the tools real estate businesses already use — no developer required.

Google Sheets
Google Calendar
Calendly
Follow Up Boss
Zillow
Zapier
Gmail
Outlook

Plus hundreds more through Zapier webhooks

Frequently Asked Questions

Yes. Every template is fully editable — change questions, add your branding, insert your calendar link, and match your brokerage's qualification criteria.

Absolutely. Deploy the same chatbot on your website, Facebook Messenger, and Instagram DMs. Leads from all channels appear in one dashboard.

The chatbot tags leads based on their answers — for example, a pre-approved buyer with a 30-day timeline is tagged "hot." You can set up instant email alerts for hot leads so you respond first.

Yes. You can create conversation flows in any language. Many agents create separate English and Spanish flows for bilingual markets.

No — Alma works alongside your CRM. It captures and qualifies leads, then pushes them to your existing CRM (Follow Up Boss, KvCORE, etc.) via Zapier or Google Sheets.

Most agents go live in under 30 minutes. Pick a template, fill in your business details, paste the embed code on your website, and start capturing leads immediately.

Explore Other Industry Solutions

Alma builds chatbots for businesses like yours — and many others.

Start capturing real estate leads today

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